Tuesday, November 27, 2012

raise United States production of automotive exports to reverse the adverse consequences of a stronger yen

According to Reuters, Honda CEO takanobu Ito wants to raise United States production of automotive exports to reverse the adverse consequences of a stronger yen.

Takanobu Ito, Honda now in United States production car only about 6-7% exports, should increase the proportion of export if demand for space vehicles is strong enough in other areas, increasing the ratio of export to 20% are also conceivable.

High Yen boosts Japan commodity export prices. Takanobu Ito said, are unlikely to increase Japan Auto exports of domestic factories, to the local community as a major export platforms in the past, is not natural.

Honda is Japan's third largest automaker, currently United States export accord, Pilot, MDX, Odyssey 5, the main models, the main export market for Africa, the Middle East and Russia. Honda last year from the United States exporting cars to 55,000 units. Company officials said, through the expansion of Canada and the United States, and Mexico factory capacity, Honda automobile exports originating in North American plants is expected to increase to 200,000 cars a year.

Takanobu 2009 served as Honda's CEO since the yen-dollar exchange rate improves 15%, small cars in Japan in the auto market from a previous growth of 40% per cent share.

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